[PDF.28gn] The Tipping Point: How Little Things Can Make a Big Difference
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The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
[PDF.ri99] The Tipping Point: How Little Things Can Make a Big Difference
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| #449 in Books | Hyperion EA | 2002-01-07 | Original language:English | PDF # 1 | 5.50 x1.00 x8.25l,.65 | File type: PDF | 301 pages | Great product!||7 of 7 people found the following review helpful.| Malcom Gladwell's Finest Work?!?|By DanPow|Loved this book! Malcolm Gladwell is a genius! This book goes over how social trends are started, and how they spread. In a sense, just like a virus can infect people and spread; ideas can also “infect” people and spread through the masses. Basically, there are different types of people in the world. Some are “Connect|.com |"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "This book uses the study of the spread of epidemic disease (epidemiolgy) as a metaphor to help you figure out how your business can create a marketing epidemic of your own. If you don't know what a marketing epidemic is, let me explain by example: the Apple iPod! If you manage to follow the lessons from this book and achieve a successful marketing epidemic you can be sure that it will be hazardous to your competition's health indeed!
The tipping point is...
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